The X Factor: Leveraging Artificial Intelligence For Marketing Success
July 19, 2018
When you find yourself stranded in a city looking for a hotel room, you need a mobile app that tells you current availabilities for that day, not the best deals in three months. Artificial intelligence (AI) is making this far easier, sifting through and making sense of reams of data to get you the information
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5 Ways AI Can Solve a Brand’s Marketing Problems
July 12, 2018
Harnessing its influence can make it into your company’s superpower Artificial intelligence and machine learning continue to increase the stakes in the analytic, predictive and executional arms race needed to create and keep customer relationships. Marketing is at the center of this change, and several existing applications promise to irrevocably change the landscape with step-level
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Chatbot Market: Key Companies Strive to Enhance Customer Experience to Expand User Base
July 5, 2018
The global chatbot market is extremely consolidated with leading three companies namely Facebook, Google, and Microsoft that collectively held a stupendous 97.5% of the market in 2015, states Transparency Market Research in a new report. Being well-established and recognized, these three companies enjoy brand name and most consumers prefer their products and services. Yahoo Inc. is
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